New Training Reveals: How To Get 52% Open Rates (Even If you Don't Know What To Write To Make More Sales)
 
Lawton Chiles

From the Desk of Lawton Chiles

Atlanta, Ga

Dear Friend,

If you want to skyrocket not only your email results--but have amazing formulas for headlines and body copy as well--this will be the most important letter you read all year. 

Here's why:

First, we've probably never met, so let me introduce myself before I go further.

My name's Lawton Chiles, and I've been writing persuasive copy, both emails and sales letters, for the last 12 years. 

My clients have included Frank Kern, Bond Halbert, Perry Belcher, Ryan Deiss, Andy Jenkins, and many more...

More on that in a second. 

First...I have a question for you...

Is your email open rate below 20%?

What if I could show you a simple way to get it above 50%??

 
But First, A Warning!
 

Before we go further, let me make something crystal clear:

This information isn’t one of those “get rich quick” trainings where you make a million dollars for doing nothing...

Here's the cold hard truth...

The system I outline in this video training is working fantastic for me, my private $2,000 a month clients, and my customers. 

And I firmly believe it can work great for you, too. 

But I’m not suggesting that everyone (or anyone) who watches the training is going to make money.

I don’t know how much the people who watch it will make – it’s likely many or most of them will make little or nothing at all (especially if they don’t follow the easy directions, roll up their sleeves and work hard).

 
With That Said,
Let me Ask You...
 

First, did you know your open rates affect your deliverability? 

Yep! Bad open rates send a signal right to Gmail and other companies that people don't like your emails.

Which gets you escorted to the junk mail box.

Do you want your emails hitting junk mail? Are you the junk mail type?

I didn't think so!

You deserve premium inbox placement. 

And here are a few easy ways to almost ensure it...
 
Ensure Your Audience Knows Exactly What They're Getting In Advance...
 

Make sure they know how many emails per week you're gonna send...or at least what TYPE of content you'll be giving them.

That could be audio mp3s, videos, or a slew of PDFS with amazing content inside. Or even better...you could ASK them which type of format they preferred and get them to email you back. 

Use a poll. Or just ask for the reply.

EXAMPLE:

(If you join my newsletter today, you'll get the latest recipes on how to eat, live and thrive in a meat-eating world as a die-hard vegan...

This will be delivered via video and PDF file.

Plus, you'll also receive my cheat-sheet on black bean recipes which the whole family (even the meat eaters) will die for...

 
Next, Use A Relevant photo to get the click...make sure your subject and the first sentence are packed with curiosity.
 

Why, you ask? Well, the subject line gets 'em to open your message. And the first sentence engages them in the copy. 

Next, you can also turn your first sentence into a cool little hyper-link which is clickable.

And that is the goal of the ENTIRE email: Get them to click where you want them to go. 

And that's why you'll want to harness the world's most POWERFUL EMOTION for selling, which ain't your offer, your fancy branding, but simply the use of curiosity in your messaging.

After all, it's what makes magazines, books, movies, and newspapers SELL. And this is done when people are busy...browsing Facebook, standing in line, and not even planning to buy...

And if you want to use these emotions like the weapons they are...you need my Master Class on how to craft insanely effective headlines and email subject lines.

 
Here's Exactly What You're Getting...
 

First of all, this is not like any email marketing course you've ever taken. My master class is called Simple Subject Line Secrets. 

It's got no fluff or filler--just battle-tested secrets and strategies which work in minutes.

You can go through the training in one sitting. In an afternoon.

This ground-breaking system a series of videos (short and packed with methods which work), which allow anyone to write compelling email subject lines. And you'll instantly 'get' how to do this, no matter your previous experience at selling. 

You don't have to be weird, or annoying.

You don't have to email someone 1,000 times either. 

And it's worked like a charm for guys selling (and I am not joking) restaurant-supply stores, to information-publishers and yes, even expert writers have used it--all with smashing success.  
 

Even Better, Its About More Than Just Email Subject Lines...

 

"It took me YEARS to figure out how to write great subject lines that get emails opened."

With this course though, I would have mastered it in just minutes. Plus, getting to see Lawton and Bond together writing subject lines in real-time was just awesome to see." Danavir Sarria
You see, this is about more than just email subject lines. You can use this system for nearly ALL your headline needs...

I'm talking about...

Google pay per click ads...articles that you write...

...the emails to your list...Viral tweets and social media posts...

...and Facebook ads, which are really hot right now. 

You can even use this in your own conversations if you're selling face to face. 

 

One of the best parts about this, is I convinced Gary Halbert's Son, Bond Halbert, to add his expertise to the training...
 
Marketing Expert Bond Halbert
 

Are you impressed? 

You should be. After all, Bond has one of the sharpest marketing minds on the planet...he's the son of legendary copywriter and direct response master Gary C. Halbert...

Halbert wrote The Boron Letters and the famous Gary Halbert Letter. 

 
Master Salesman Gary C. Halbert
 
Anyway, Bond shared his entire system with me, and I had insane results with this business-booster...

So did others. He also shared...

 
  •   His favorite tabloid resource for writing punchy headlines—and why he loves it for persuasion, conversion and explosively effective writing style…
  •   Why the best headline writers work for trashy magazines…
  •   Want to EXPLODE your open rates? You’ll get examples of how to insert curiosity and belief in your subject lines...

And Much, Much More...

Here's Just A Fraction Of What You'll Discover Inside Of Simple Subject Line Secrets...
 
  •  7 amazingly overlooked websites we use to craft subject lines that force people to open your emails…
  •  The easy way to add sexy, powerful buying power to almost anything you write…
  •  How to use these secrets to IMMEDIATELY write compelling subject lines—we break everything down step by step for you live on video.
  •   Getting attention is one thing you need to do. We’re going to show you how to use Curiosity+Big Benefit combo to get your emails opened and read...
  •   PLUS:  The hidden trick of emailing twice—and how you can use one emotion in the first email and another emotion in the second …
You're right ...that is a lot of battle-tested strategies and tactics. And it's stuff that nobody else can share with you because nobody else is doing it.

But it gets better because you're also getting ...
 

Even More Tips, Secrets And Methods To Sell Under The Radar!
 
At the end of the intense training we even show you a POWER WORDS and PHRASES exercise...

...and how to spot the right phrases which cause your reader to be GLUED to your copy...

 
  •   How to easily adapt any of these stories and headlines for YOUR products and YOUR industry...
  •   ….PLUS: (Why we recommend using curiosity as the first weapon the first time you email your list…and what to do next…)
  •   The powerful reasons why we shorten these headlines—and rearrange them. We keep the concept but just use fewer words (you’ll see how we do this live on video)…
The best part is, this training works for ALL levels of sales expertise...even those who HATE selling..
 
Hey, if you hate to sell and feel slimy convincing someone to take action, I'm the same way.

This isn't about being weird, or spammy.

Instead, when you use Simple Subject Line Secrets, two things will happen...

One, you'll learn to LOVE crafting these email starters..they are the glue for more sales more often... 

You'll have so many ideas, angles and 'under the radar' tactics, you'll be jumping up and down to test them all.

Two, this system will give you the keys to harness more persuasion...more conversions...and HIGHER open rates.
 
Plus, you're also getting access
 to THESE Coveted Persuasion secrets...
 
  •  A newspaper—which you can read online for free—written for average Americans, which can explode your writing chops if you copy their style…
  •   The power of the checkout line at the supermarket…and why you should be buying these trashy rags!
  •   How we use popular subjects in the news for CERTAIN industries…and how you can model this approach for fast sales, and use this to have readers glued to your inbox…
  •   How to not have people forget who you are—and how to lower your spam rate and your unsubscribe rate…
  •   Bond’s sneaky formula for not pitching all the time…and why you stand to make a BOATLOAD MORE sales if you test this...
  •   And that's just the tip of the ice-berg.
Here's What To Do Next...
 
The "hard cost" of this training is $7, and you get it instantly as a series of videos.

As soon as you place your order, you'll get an automated receipt with a link to download the training directly in your email.

You can access it anywhere, immediately, without having to wait for the mail man.

Oh, and in case you're wondering ...
 
There Is No Catch!
 
I realize this is very very inexpensive ...so you might wonder what the "catch" is. Where's the 'fine print'?...

And I know there are some programs online right now out there which, at first glance, offer you a fantastic deal on something but then they stick you in some program that charges your card every month.

This isn't one of them. That won't happen. Ever.

There's NO hidden "continuity program" you have to try or anything. No weird gimmicks or shady tactics to be found.

I'm literally giving you this entire system, for $7 as a means of demonstrating real value.

My hope is that you'll love it and this will be the start of a good business relationship for years to come.

But with all that said, there is ONE thing to keep in mind:
Act Now, Or Keep Getting The Same Lack Of Results. It's Your Choice. 
 
And keep in mind, this sold for $100 a short while ago and I could still sell it at that price.

So why would I offer this so low? 


Simple. I'm making this offer with the idea that you'll be very impressed with what I'm giving you today, and you'll want to do more business with me for a long time going forward.

Don't worry - I don't have a weird sales person who calls you after you purchase or anything scary like that. 

It's actually the opposite. I'm betting that you'll enjoy the video training so much, you'll call me!

Anyway - with all of that said, this is a limited offer.
The Boldest Guarantee On Planet Earth...
 

I 100% Guarantee you'll love this persuasion and conversion material--and the unannounced, secret bonuses I give you--or I'll return your $7 and let you keep the video training anyway.

That's right. You don't even have to send anything back. Just email me or call the number on your receipt and I'll give you back your $7 bucks with no questions asked.

Yes, for any reason--or no reason at all, you aren't 100% DELIGHTED, just let me know and you can keep everything. I'll rush you back your $7 immediately and we'll part as friends. 

How's that for fair?
*PLEASE NOTE-  This website is in NO WAY  an implication you will make any money whatsoever and your open rates might actually DECLINE. I don't know you personally or your business...(if you are looking for a get rich quick type of thing, this is NOT it. However, if you want to boost your current results, here's what's worked for me and others in my community. 
 

Thanks for your attention today and I'll look forward to seeing you on the inside!

Lawton Chiles

P.S. In case you're one of those people (like me) who just skip to the end of the letter, here's the insane deal I'm offering you today...

I'm offering you a 4 part video series on how to get 52% email open rates or higher--including how to adapt these formulas and frameworks to other things like Facebook ads, Google Ads, and high-performing headlines...

The videos are $7.

What's important about this is it doesn't use any weird pressure tactics (you don't have to email them like 402 times a day or anything crazy like that)...

On top of all that, I'm also giving you a complete power words and phrases training, free, which shows you exactly how to implement what you discover in these videos...

This is a very limited offer. 

There is no "catch" to this offer. You will not be signing up for any "trial" to some monthly program or anything like that.

In fact, if you don't like the videos, just let me know and I'll even give you back the $7. You don't even need to send the videos back. 

*PLEASE NOTE-  This website is in NO WAY  an implication you will make any money whatsoever and your open rates might actually DECLINE. I don't know you personally or your business...(if you are looking for a get rich quick type of thing, this is NOT it. However, if you want to boost your current results, here's what's worked for me and others in my community. 
 
John Cater says, "Their method of creating headlines is not only fantastic, but so simply it made me laugh. There's no mystery, and I could now write attention grabbing headlines whenever and about any subject I want." 

Bill says, "This video will actually show someone how to create headlines quickly that will grab someone's attention and have them keep reading." 


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